It's Not a Game

Social Issues Poster

The concept of these posters were based on the similarities between toxic gaming culture and rape culture as well as the relationship between them..

While most everyone that plays video games has had a toxic experience with the community at one point or another women have to deal with it more consistently.

It was important to me to try and explore the various ways that rape culture and videogames influence one another or perpetuate the harmful effects of each, and to try to get others to reevaluate the role they play in this issue.

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The first poster focuses on the gamifying of relationships not only in video games through the uses of various mechanics but also in the real world with things such as practices like “negging”.

The use of a popular video game mechanic, dialogue options, was meant to display how there are no set options or paths to a romantic relationship that make it easier or guaranteed. 

The second poster was meant to approach the parasocial relationships that are built through Twitch, YouTube and other gaming related spaces.

This is what I believe to be the strongest message that I wanted to tackle especially with the affect it can have on female influencers who are often stalked with little hope for law enforcement interference or recourse.

The idea is to try and point out that the donation button and having your message read by a creator is not the same as earning someone’s affection or even attention.

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The final poster is mean to be a sort of capstone to the rest of the campaign while still standing on its own. Like the first poster it is meant to show a way out of the cycle. 

I wanted to focus on the idea that there’s always an option to break the role that the viewer might play in the cycle through participation or through inaction.